Polling

Polling matters now more than ever

Polling matters now more than ever

Some polls missed in 2016, but we can’t give up on them

POLLING IS AN act of political resistance. It agglomerates the messy and inconvenient opinions of everyday people, kneads them into a whole, and forces them through the door into the air-conditioned echo chambers of political elites. This is not newly true, it’s just newly apparent. Right now, the polls are an awkward mess steaming on(...)

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Gallup chief clarifies horse race polling decision

Gallup chief clarifies horse race polling decision

Says position doesn't reflect doubts on accuracy

POLITICO REPORTED Wednesday morning that Gallup will not track the s0-called “horse race” in this year’s presidential primary, and would not commit to doing so in the general election. The shift in focus was a shock to political and industry observers as the Gallup name is nearly synonymous with horse race polling. Indeed, Gallup has(...)

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Polling standards changing rapidly

Polling standards changing rapidly

Probability-based sampling no longer only game in town

THE AMERICAN ASSOCIATION of Public Opinion Research is a rather staid institution. Its annual conference is four days of panel discussions on complex statistical problems in the field. (Sample conference T-shirt slogan: “The Weighting is the Hardest Part.”)  Many association members are researchers and statisticians who conduct important government surveys such as the US Census,(...)

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